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Sea Maui SMS Privacy Policy
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Sea Maui SMS Privacy Policy & Terms and Conditions
Effective Date: January 1, 2024
These SMS Privacy Policy & Terms and Conditions (“Terms”) govern the use of SMS messaging services provided by Sea Maui through our website and other communication channels. By opting in to receive SMS messages from Sea Maui, you agree to these Terms.
1. SMS Program Description
Sea Maui may send SMS messages to customers, guests, subscribers, and job applicants who choose to opt in. Messages may include:
- Booking confirmations and reservation updates
- Check-in instructions and parking information
- Tour reminders
- Tour schedule changes or weather-related cancellations
- Customer support communications
- Billing or account notifications
- Promotional messages, discounts, and special offers (where consent has been provided)
- Employment-related communications for job applicants
Example Message:
“Sea Maui: This is a reminder of your upcoming tour on July 15 at 8:00 AM. Please arrive 30 minutes early. Reply STOP to opt out at any time.”
2. SMS Consent
By providing your mobile phone number through our website, online forms, checkout process, verbal communication, or email, you consent to receive SMS messages from Sea Maui.
Consent to receive SMS messages is not required as a condition of purchasing any goods or services.
The information obtained during the SMS consent process, including your mobile phone number, will be used solely for communicating with you regarding Sea Maui services.
SMS consent and phone numbers collected for SMS communications will never be shared, sold, rented, or transferred to third parties or affiliates for marketing or promotional purposes.
3. Message Frequency
Message frequency varies based on your interactions with Sea Maui, including reservations, customer service inquiries, operational updates, and promotional campaigns.
You may receive up to 5 messages per week, although frequency may vary depending on your activity.
4. Message and Data Rates
Standard message and data rates may apply according to your wireless carrier’s pricing plan. Charges may vary depending on your carrier and whether messages are sent domestically or internationally.
Sea Maui is not responsible for any messaging or data charges billed by your mobile carrier.
5. How to Opt In
You may opt in to receive SMS communications from Sea Maui by:
- Completing a reservation through our website
- Submitting a contact or inquiry form on our website
- Signing up through our website welcome pop-up or other online forms
- Providing verbal consent during customer service interactions
- Providing written consent via email or other communications
6. How to Opt Out
You may opt out of receiving SMS messages at any time by replying with any of the following keywords:
- STOP
- UNSUBSCRIBE
- CANCEL
- QUIT
After sending a STOP message, you may receive one final confirmation message confirming your removal from our SMS program.
Please allow up to 10 business days for your opt-out request to be fully processed.
You may also request removal by contacting Sea Maui directly.
7. Help & Customer Support
If you need assistance with our SMS messaging service, reply:
HELP
You may also contact us:
Website: https://seamaui.com/contact
Email: [email protected]
Phone: (808) SEA-MAUI
8. Supported Carriers
SMS messaging may not be available on all wireless carriers or mobile devices. Message delivery depends on your wireless provider and is not guaranteed by Sea Maui.
9. Privacy
Sea Maui respects your privacy and is committed to protecting your personal information.
We may collect the following information when voluntarily provided:
- Name
- Email address
- Mobile phone number
This information is used solely to:
- Process reservations
- Provide customer support
- Send booking confirmations
- Deliver operational updates
- Notify guests of schedule changes or cancellations
- Send promotional offers when you have provided consent
- Communicate with job applicants
Sea Maui does not sell, rent, or share personal information with third parties for marketing purposes.
Sea Maui may use trusted service providers, including RingCentral, FareHarbor, and Podium, solely to facilitate communications and booking-related services. These providers process information on our behalf and are contractually required to safeguard your information.
Your SMS consent and mobile phone number will never be shared with third parties or affiliates for marketing or promotional purposes.
10. Additional SMS Disclosures
- Consent to receive SMS messages is not required to purchase goods or services.
- Standard message and data rates may apply.
- Message frequency varies.
- Reply STOP to unsubscribe.
- Reply HELP for assistance.
- Promotional offers may be modified or discontinued at any time.
By texting Sea Maui at (808) SEA-MAUI, you consent to receive customer care, marketing, and account notification messages from Sea Maui. Reply STOP to opt out. Reply HELP for assistance. Message and data rates may apply. Messaging frequency varies.
If you wish to unsubscribe from marketing messages, reply STOP to any message you receive.
Alternative opt-out requests that do not use recognized unsubscribe keywords may not be processed automatically.
Sea Maui does not charge for SMS messages; however, your wireless carrier may assess messaging or data charges.
Sea Maui reserves the right to modify the telephone number used for SMS communications at any time. If this occurs, we will notify users as required. Requests sent to a discontinued number may not be received.
To the fullest extent permitted by law, Sea Maui shall not be liable for delayed, failed, or misdirected message delivery or for actions taken in reliance upon information transmitted through the SMS service.
For additional information regarding how we collect, use, and protect personal information, please review our general Privacy Policy.
11. Changes to These Terms
Sea Maui may update these SMS Privacy Policy & Terms and Conditions from time to time. Any revisions will be posted on this page along with an updated Effective Date. Continued participation in our SMS program constitutes acceptance of any updated Terms.
12. Contact Information
If you have questions regarding these SMS Privacy Policy & Terms and Conditions, please contact us:
Sea Maui
Website: https://seamaui.com/contact
Email: [email protected]
Phone: (808) SEA-MAUI
Privacy Policy
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Privacy Policy
Last Updated: July 18, 2026
Sea Maui (“Sea Maui,” “we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, book a tour, contact us, or otherwise interact with us.
Information We Collect
Personal Information
When you make a reservation, contact us, subscribe to our communications, or otherwise interact with Sea Maui, we may collect personal information including:
- Full name
- Email address
- Phone number
- Mailing address
- Payment and billing information
- Emergency contact information
- Information related to your reservation or tour participation
Automatically Collected Information
When you visit our website, we may automatically collect certain information about your device and usage, including:
- IP address
- Browser type
- Operating system
- Referring website addresses
- Pages viewed and time spent on our website
- Device identifiers and analytics information
How We Use Your Information
We may use your information for the following purposes:
Reservations and Customer Service
To process bookings, confirm reservations, provide customer support, respond to inquiries, send important updates regarding your tour, and communicate operational information.
Marketing and Promotional Communications
With your consent, we may send promotional emails, special offers, newsletters, and updates about Sea Maui experiences. You may unsubscribe from marketing communications at any time by following the instructions included in the communication or by contacting us directly.
Operational and Legal Purposes
We may use your information to:
- Improve our website and services
- Maintain safety and operational standards
- Comply with legal obligations
- Respond to lawful requests from government authorities
- Protect our rights, property, customers, and business operations
Consent to Receive Text Messages
You are not required to consent to receiving text messages from Sea Maui. By providing your phone number and opting in, you agree to receive text messages regarding:
- Reservation confirmations
- Tour reminders
- Schedule changes
- Weather-related updates
- Customer service communications
- Promotional offers (if you have opted in)
Message and data rates may apply. You may opt out at any time by replying STOP to any text message you receive from us.
Information Sharing and Disclosure
Sea Maui does not sell, rent, or lease your personal information to third parties.
We do not sell, rent, release, or transfer your SMS consent or phone number to third parties for marketing purposes.
We may share information in the following circumstances:
Service Providers
We may share information with trusted third-party vendors that assist us with:
- Reservation systems
- Payment processing
- Email and SMS communications
- Website hosting and analytics
- Customer support services
These providers are contractually obligated to protect your information and use it only for the services they perform on our behalf.
Legal Requirements
We may disclose information when required by law or when we believe disclosure is necessary to:
- Comply with legal obligations
- Protect our rights or property
- Prevent fraud or security issues
- Protect the safety of our guests, employees, or the public
Data Security
We implement reasonable administrative, technical, and physical safeguards designed to protect your personal information. However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.
Your Rights and Choices
Marketing Communications
You may opt out of receiving promotional emails or text messages at any time. Even if you opt out, we may still send important transactional or reservation-related communications.
Access and Updates
You may request access to, correction of, or updates to your personal information by contacting us using the information below.
Third-Party Websites
Our website may contain links to third-party websites. Sea Maui is not responsible for the privacy practices or content of those websites. We encourage you to review the privacy policies of any third-party sites you visit.
SMS Message Communications
Sea Maui may send SMS messages directly or through authorized service providers. Your mobile carrier acts as your agent in delivering these messages.
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes.
All categories above exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, affiliates, or business partners.
Children’s Privacy
Our website and services are not directed toward children under the age of 13. We do not knowingly collect personal information from children under 13. If we learn that such information has been collected, we will take reasonable steps to delete it.
Changes to This Privacy Policy
We may update this Privacy Policy periodically. Changes will be posted on this page with an updated “Last Updated” date. Your continued use of our website and services constitutes acceptance of any updates.
Contact Us
If you have questions regarding this Privacy Policy or our privacy practices, please contact:
Sea Maui
2435 Kaanapali Parkway
Lahaina, HI 96761
: 808-SEA-MAUI
Parking Information
We DO validate parking for The Whaler’s Village parking structure for up to 4 hours. Please bring your ticket with you so we can validate that for you at CHECK IN. Additional time in the lot runs at $3 per half hour. Please note there will be a charge to exit the parking lot if you are scheduled on one of our 1/2 day morning snorkel trips. Sea Maui is not responsible for any additional parking fees that may be incurred. There’s a very limited amount of free beach parking located in between Whaler’s Village and The Westin. Many times this lot is full so we recommend only trying this lot if you’re early for check in. If you’re traveling from another part of the island into Lahaina for your trip on Sea Maui we recommend checking google maps or any traffic app a few hours before you depart. The highway into Lahaina is prone to heavy traffic, especially during peak seasons. If you’re still not sure where to find us, please don’t hesitate to call (808) SEA-MAUI and we’ll gladly help you out with directions.
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